The vibrant ideas started coming into my head and the direction had  been set. I then told Steve I wanted to explore depths of unknown words. Lucid vibrant and scary layers of oceans we know so little of. Creatures so ugly they threaten our perception of beauty…yet with their natural ability to glow they are outstanding and mesmerising in their appeal… like mythical sirens tempting their victims into deadly trap.796833862297765705

Steve got to his design board and I was exploring the direction of that expedition. I imagined darkness combined with fluorescent brightness… flowing shapes and hard lines… delicacy yet deadly precision…

That was the point I was stuck for the first time in that process. I couldn’t get the image of what our creatures will be wearing…loose images for the whole shoot were forming yet I still missed that vital element…something that paralysed my creative flow for few weeks…and then answer come from the sky…literally.

20160920_152530It was one of those days where clouds were forming over London… I needed to clear my head…get some fresh airy inspiration. As I stepped outside, staring onto the streets, it started raining… and the revelation happened…suddenly tourists put on their attire…streets got flooded with plastic rain coats… I immediately got that tingling sensation and realised the path had been cleared…

As soon as I got home I sat in front of the computer and started creating a mood board for the photo shoot. In that moment all questions got answers and elements started fitting into place. Floating creatures… vibrant glow… movements… scenery. The plan had formed and there was no way back until we had reached its depths… August

 

And here is a fascinating video about glowing organisms from mysterious depths: